random ad concept - but the sale is for real

Disclaimer: The advert above is not part of any official campaign undertaken by Exclusive Books or their advertising agencies. It's just me messing around with a concept.

It's been a while since I spread on some ad-jam...

Now, I know you're thinking this one's old-hat, but an office conversation today totally inspired me to come up with this little production. Thank you Obie.




Photographic sources: For our Main man Jay-Zee and the sheeken for the eeten

er...cough (again)

This is more for myself than anything else. The beginning of the end... and on to the beginning.

er...cough

This one's a bit rich coming from a social lung-tar-er, but it was a concept I could not ignore. I'm still noobing around Photoshop so the execution is a lil shabby.

Copy on box reads: "Cigarette brands don't need health-warning labels. The message is clear enough as it stands."

irony on the pitch

More Ad-Jam: The front page photo from today's Star, with some electric spaghetti commentary added, courtesy of photoshop. Yes, I know, trés insensitive, but it's the voices again, ignore them and they get nasty.
Foreign readers click here for the full story.

I make Ad-Jam...(1)

The Conception: Inspired by the forthcoming release of the movie Blood Diamond
The Execution: Layout - Adobe InDesign, Graphic - Google Images